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Mastering the Art of Selling Your Ideas to Leadership

  • David R. Landes
  • Apr 25
  • 1 min read



Navigating the complex terrain of presenting ideas to leadership requires skill and strategy. This podcast episode discusses effective approaches to pitch your concepts persuasively. Key strategies include understanding your audience's priorities, framing your ideas to align with their goals, and demonstrating the potential impact of your proposals. The conversation emphasizes the importance of storytelling and data to bolster your arguments, creating a compelling narrative that resonates. Additionally, it highlights the need for adaptability and readiness to address feedback. Mastering these techniques can significantly improve your ability to influence decision-makers and drive positive change in your organization.



- Understand leadership priorities to tailor your pitch effectively.

- Use storytelling and data to create a compelling narrative.

- Be adaptable and open to feedback during discussions.


Questions for your reflection:

1. What strategies can you implement to better align your ideas with the goals of your leadership team?

2. How can you enhance your storytelling skills to make your proposals more engaging and persuasive?


Listen to the podcast at HBR.org

 
 
 

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